Hey Microsoft: No more long product names!

Posted by: Darrell Nortons Blog [MVP], on 20 Oct 2005 | View original | Bookmarked: 0 time(s)

From Robert Cialdini's Influence at Work newsletter: "Gone are the days when the color names were simple. Anyone who opens a new box of crayons will quickly notice that the old common names (e.g., green, yellow, brown) have been replaced by names such as Tropical Rain Forest , Laser Lemon, and Fuzzy Wuzzy Brown. These name changes may seem like childs play to some, but there is an important lesson to be learned here. How can a color name like Cornflower or Razzmatazz help you keep your companys...

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